Welcome to RED, the Adobe brand system.

For overall guidance on how to use the various elements in our brand system, refer to our Brand Book at the link below. Additional sections of this site provide details on creating email, display ads, paid social content, and motion assets. The resources section leads you to the templates, libraries, and product expression design elements you need.

As we roll out new branding tools, we’ll add resources to this site to help you apply the standards to all the materials we create.

Brand Book

Email

Display

Paid Social

Resources

Additional brand resources

Adobe Brand Center

Adobe Brand Center

If you have any questions about the information on this site, please reach out to red@adobe.com. Help us build a better system.